Emma Davies of Save Face chats to Aesthetic Response MD Gilly Dickons about the role of enquiry management in aesthetics. They discuss how advances in technology have changed the way patients want to interact. Are we entering an era where manning the phone is obsolete and are we now expected to be available across a multitude of platforms? If so, how can we accommodate that whilst running busy clinics? Gilly talks about the evolution of managing enquiries in aesthetics and provides her advice on what practitioners need to have in place to ensure they are converting enquiries and offering good customer service levels.